Services
Hudson Writing Associates crafts benefits-oriented marketing communications that complement marketing goals:
Newsletters – Position Yourself
- Inform the marketplace of newsworthy events and developments at your organization
- Position yourself as a thought leader with provoking, insightful articles
- Make readers smarter by offering actionable intelligence
- Provide solutions to industry-wide challenges
- Share best practices to inform your client base
Feature Articles & White Papers – Be a Thought Leader
- Present your policy, position and suggested action on industry-wide issues
- Report research results
- Provide actionable solutions to daily business problems
Promotional Copy – Be Your Best
- Addresses needs of clients and potential clients
- Describe how you solve customers’ business problems
Speeches – Capture Audiences
- Balance inspiration, information and humor to motivate audience
Brochures – Stand Out
- Tell clients how you can help them succeed
- Describe the benefits of your products and services
Web Copy – Open the Virtual Door to Your Business
- Invite visitors into your “office” with intuitive site plan that offers seamless access to information
- Complement design to reflect your business image
- Drive users to visit site regularly with frequent content updates
Editing – Write it Right
- Refine existing content to ensure marketing goals are addressed